Hello, my name is Mariana Polanco

Proven track record driving B2B sales initiatives in the U.S. market across the Digital Marketing and Telecommunications industries. Recently transitioned from SDR to Account Executive in the Heavy Equipment sector.

Conduct hybrid prospecting (inbound and outbound) to identify and generate new business opportunities. Qualify prospects through ICP validation and Buyer Persona identification, schedule an average of 20 qualified discovery calls per month, and apply the MEDDICC framework to opportunity qualification. Additionally, provide actionable sales feedback to Marketing teams leveraging Account-Based Marketing (ABM) principles.

My background also includes U.S. market experience in Customer Service and Customer Experience, supporting Tier-1 brands such as DIRECTV USA and Nintendo USA.